It Won’t Be Long…

As wireless Internet access proliferates through our society (some cities are even experimenting with free city-wide access), it won’t be long before most U.S. consumers have high-speed internet access everywhere and always. What will that mean to your dealership? What … Read More

How to Improve Used-Vehicle Internet Sales

From AutoRemarketing February 25, 2008 By John Avery LOUISVILLE, Ky. — We get asked a lot about how to sell more pre-owned vehicles on the Internet. The best way is to make sure that you are doing all you can do … Read More

Technology: The Great Automator

Throughout recorded history, new technologies have been developed that eliminate the worries, hassles and time-consuming chores of daily life. Dishwashers, electric irons, lawnmowers… right on through to the microwave and the Roomba®.  Arguably the best and most life-altering of these … Read More

How to Ensure ROI with Internet Advertising

 From Digital Dealer Feb. 12, 2008 by : John Federman According to the National Automobile Dealers Association, in just 10 years, Internet advertising for automobile companies has gone from a fraction of a percent to 11.5 percent of total advertising … Read More

Plays Nicely With Others?

Take a minute to check out your dealerships website. Go ahead, we’ll wait. Okay… Now take a look at your newspaper, television and outdoor advertising. Now ask yourself, does your web presence play nicely with your other materials? Does it … Read More

Study: Web Is Fastest Growing Auto Information Source For Moms

From Digital Dealer, Thursday, January 31, 2008 Volume 3, issue 5 According to Experian Research Services, a market research company, a four year trend among automotive buyers suggests that the Web is the fastest growing source of vehicle information prior … Read More