10 Steps for Successful Social Media Monitoring

Here are some Social Media Monitoring strategies to try: 1. Define an Objective 2. Decide Where to Monitor 3. Decide What to Monitor 4. Prioritize 5. Develop a Plan 6. Involve Others 7. Listen First 8. Inbound vs. Outbound Conversations … Read More

How 7 Startups Are Building Their Online Communities

Great post about online communities and how manage/grow them. Community management is anything but a science. But, more and more startups are figuring out early on that defining what “community” means to their business, and then working to incorporate and … Read More

Dealing With Twitter Complaints

Here are some great steps on Mashable about dealing with Twitter complaints. 1. A Quick Response Goes a Long Way 2. You May Have To Respond As You, Not Your Company 3. Give Yourself More Than 140 Characters To Respond … Read More

Top 5 Emerging Brand Trends on Facebook

1.) Facebook Exclusives 2.) Facebook Places Experimentation 3.) Facebook Commerce 4.) Facebook Support Centers 5.) Facebook Giving Field of Dreams may have popularized the notion that, “If you build it, they will come,” but in today’s Facebook  generation, brands are … Read More

5 Huge Trends in Social Media Right Now

What’s the first thing young women do when they wake up? Check Facebook. How do enterprise employees pass the time at work? With social media. With so many studies highlighting ever-accelerating social media usage rates, the conclusion is obvious — … Read More