Companies like Carvana, Vroom, Shift, and others have taken the auto retailing industry by storm, working to decrease the friction in the car buying process and change consumer buying habits. What key online merchandising strategies can auto dealers learn from these industry disruptors, to bring automotive sales back to the dealership?
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How companies are currently disrupting the traditional automotive car buying process
Changes in consumer buying habits that these companies are taking advantage of
What dealerships can do to capitalize on these new buying habits and drive more showroom traffic in the digital world