The average recall RO is $548, but less than 75% of recall repairs are completed. Recall notices sent out by manufacturers are inadequate, yet many

While vehicle details pages (VDPs) offer digital shoppers a good starting point, they don’t offer all the information that car shoppers are looking for. In

You got questions? We got answers! In this video, Evan Riley answers three frequently asked questions he hears from customers, including: What is the ideal

Are your employees camera-shy? It’s difficult to implement an effective video marketing strategy when nobody likes to be on camera, but persistence pays! In this

Video marketing helps auto dealers sell more cars, but did you know it can also help salespeople advance their careers? In this video, Evan Riley

Email marketing delivers the best ROI for every dollar spent, and it’s even more effective when you include video. Watch Evan Riley share tips on

Looking to cut marketing expenses? Don’t waste money on single-purpose videos for marketing campaigns. In this video, Evan Riley explains why dealers should create Evergreen

Every dealership has its own unique value proposition, but car shoppers won’t see it if it’s buried on an “About Us” page. In this video,

When someone submits a lead, are you telling that person about the vehicle, or do you show them the vehicle? In his latest video, Evan